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I have been a Verizon customer for over 20 years. Three years ago I upgraded to a Family Plan and added the phones for my parents to my plan. I chose the 6 GB data plan and paid $60 per month. In the last few weeks, I researched other phone carriers and all of them had lower prices, even for unlimited data plans. I contacted Verizon to find out if there were any better rates for my account. After taking eight minutes to explain over & over what I was requesting.... and then telling the Rep I would probably switch to a different mobile carrier, he told me... yes, there was a new plan available THAT DAY for loyal customers age 55 or over. He could switch my account to unlimited data for the same price of $60 per month. I asked him how long that plan had been available, and he said for some time. I asked why no one at Verizon had ever informed me of this lower rate for a data plan, and he said it was UP TO ME to ALWAYS BE CHECKING my account online to find a better rate. My friends use AT&T for their mobile plan and they receive notifications when they are eligible for a better rate. I did sign up that day for the lower data plan rate, but I have to wait 7 days to the next billing cycle before I get the unlimited data. So it seems to me Verizon doesn't care whether they keep their customers or not. Also---- a few times I have exceeded the prior monthly 6GB of data by a small amount and had to pay a fee for going over. I asked if those fees could be refunded to me, and he said no. On top of some other issues I encountered with Verizon this week, I am seriously considering changing carriers. I am NOT HAPPY with Verizon.