This is not really a Verizon Cloud issue, so your best bet is to go to the Play Store and read the product description on function, or check out a few of the YouTube instructional videos on the Content Transfer operation. That you help you decide if it's the app you want to use for your needs.
LewA, being able to transfer and access your apps from one device to another is very important. When transferring backed up/stored data from device to device, some apps may auto-populate to the new device (Depending on the make/model) or you may need to manually re-download the app(s) to your phone. The Content Transfer option is a great convenience to transfer your backed-up/stored data. For more information about the Content Transfer process please visit our website at https://www.verizonwireless.com/support/content-transfer-help/. - RobertC_VZW