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When you send a letter saying you are getting a discount for loyalty, make it a real discount...

I received a letter saying becasue I was such a loyal customer I was ghetting $15 off by signing another two year agreement.  Turnsout, it's $15 off the "new" pricing, which is $15 more than my current pricing, ultimately meaning there is no real discount at all.  SOme loyalty program you have...  brutal... 

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