Last May 2011 Univision had announced that they were adding three new channels to their network, one of them neing Univision tlnovela. My question is will Fios be making a bid to obtain that channel in the future?
Verizon has announced that they have come to an agreement with univision where there will be carrying univision telenovelas, univision deportes and Foro Tv which will be a 24/7 news channel in spanish. Rupert murdoch is also getting into the spanish porgramming game as he is set to launch a new channel in the fall called Mundo Fox which will be a new channel that verizon will be adding down the line. There is no specific date for the release of these channels but the univision telenovela deal was thought to be a dish network deal only just like epix 2 until verizon like most providers realized how huge an audience there is for spanish programming where there are a lot of spanish speaking potential customers that could be added if they were to have that kind of content. Another soap opera channel like univision telenovelas is not really necessary but the univision sports channel and a news channel would be welcome additions. Hopefully verizon will finally add gol tv hd, espn deportes hd, peru magico, canal sur peru, latino america tv since most providers have those channels. At the very least verizon should be able to match what the competition has where there is a huge demographic that wants that kind of content where that demographic has billions of dollars in spending money where they would love to sign up with verizon fios if there were to add those channels.
NBC owned telemundo is also trying to give univision a run for their money as they have provided verizon with a 24/7 soap opera channel that is similar to univision telenovelas and that channel is called exitos tv channel 464. In a recent news story that got a lot of attention it was revealed that while viewership and advertising share are 50-50 in the total market cable world the equation is much more different in hispanic households who want content that reflects the diversity that exists in their community where the broadcasting of programs in spanish accounted for 75% of the viewership and 88% of the advertising revenue. The chicago tribune reported last month that in 2011 hispanic spending in the usa was over 1.1 triliion dollars where that number is expected to increase even more with every year that passes. Verizon and other television providers could be the big benefactors of a lot of that money if they were to provide people with the programming that they are asking for to be included in their spanish package.