Just back from a BJs. Also was at a Verizon store at the mall (a real one).
No Windows phones anywhere in either store. In the Verizon store they pulled out an HTC ONE for Windows after asking about it. He said everyone returns Windows Phones and discouraged me from getting one.
BJs, after asking, pulled out an ICON but said "Verizon said" no new update from Windows 8.0 until Windows Phone 9, which will be out "Soon".
So, why IS MICROSOFT SPENDING advertising dollars on TV ads when no one puts the phone on display, discourages people from buying them and gives out mis-information.