Inappropriate FiOS TV ad

cariadl
Enthusiast - Level 1

While this may not be a specific "programming" issue, it is about a specific FiOS tv ad. I find the current ad of the young girl, who looks to be all of about 10 years old, floating on a raft in a pool watching what appears to be a French language "romance" film wildly inappropriate - not for the content so much as for the choice of such a young CHILD made up to look so precocious with an attempt at seductive mood music in the background. If this were a girl in her late teens or a young woman being cannon-balled by an apparent sibling, it would be nearly funny. In these days of all the sexual harassment and abuse allegations FINALLY making an impact, this is clearly well over a tasteful and appropriate edge. And, NOTE TO AD AGENCY, I had to see it a few times to figure out what it was advertising - I thought it was for cookies. But because I record much of my programming, I blitz through most ads. This one, though, is in such a bad taste, I had to speak.

35 Replies
Mflybrigge
Enthusiast - Level 2

I cannot comment on the appropriateness of this commercial. However I've been trying to figure out what the music used in the commercial is and have not found it. If anybody knows could you please reply to this post. Thank you

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Frenchsongseek
Enthusiast - Level 1

Have looked everywhere for this music from FiOS Commercial of girl relaxing in the pool eating cookies and watching French film.  

Please help us!  

Oh and I'm not qualified to judge appropriateness.  

Have a Great Day FiOS friends!

KyleLane
Enthusiast - Level 1

I'm looking for the song too.  No comment on the appropriateness of the ad content.

gallagher423
Enthusiast - Level 1

Trying to find out the tune in commercial too. It almost sounds like Velvet Underground or something... Anyone w info please inform

GeorgiaD1
Enthusiast - Level 1

I do know the singer and writer.  Not currently available commercially. I will check if I can provide at least basic info.  Song was meant to sound like a French song from a 50s movie, and I think it works perfectly!

Guitarplayer53

Hi GeorgiaD, 

Could you supply me with writer and singer of this song, it would be greatly appreciated.

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Mflybrigge
Enthusiast - Level 2

 I too would appreciate any information about the song thank you! 🙂

PGarcia82
Enthusiast - Level 1

On a YouTube thread someone said that Neysa Malone is the singer. I don't think that the song is available for purchase or download anywhere...still looking.

Mflybrigge
Enthusiast - Level 2

It's a great song. Please let me know when you have more info on it. Thanks!🙂

Fiona59
Enthusiast - Level 1

I agree it’s highly seductive and provocative using a wildly underage lolitaesque girl.  The music and the mood is seductive and exotic which is why so many people on this forum are asking about the it but that’s not an excuse to be ok with something that eroticizes obviously underage girls.  Just because it appeals to you doesn’t mean it’s ok.  

CRobGauth
Community Leader
Community Leader

Big difference between saying you don't see an issue and saying it appeals to someone.

This is clearly a matter of opinion. We all have one. What you may consider offensive or eroticizing others may not see that way.
There are a couple of copies of this ad on YouTube. No comments about it.

Nor have I seen any other organized protest over this ad. I can't say that I have seen this ad lately, so may very well already have been pulled.

MrSmartyguy
Enthusiast - Level 2

Same here! I have been looking and looking for the music to this ad. I just love it.

Not once did I have any thought as to the inappropriateness of this ad. From 1st perception, I assumed it was a sister who just loved to pretend and relax in their pool, with a silly brother.

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RealMojo
Enthusiast - Level 1

I would like Verizon management to review a Fios Quantum TV ad where a pre-pubescent girl is fetishized with red nail polish, red lipstick, 'Lolita' type sunglasses, and a bikini, to look as though she's twenty-five. The child is barely ten years old. Do you believe that masquerading a pre-pubscent child in the trappings of adulthood to market a product is okay?

In this moment of cultural awareness, WOMEN are speaking out about being preyed upon sexually — and Verizon management's approval of the overt-sexualization of this child must be understood for what it is —'bait'.  When a young girl is 'fetishized' as a means to signify 'DESIRE' it is offensive.

Your ad has struck such a negative chord in me, that every time I see it, I become angrier. 

Women do not want to see their children objectified in advertising.

Verizon (Fios Quantum) does a disservice to our intelligence by continuing to run this ad.

FauxLibrarian, 2017

 

 

oscar714
Enthusiast - Level 1

The current FIOS ad depicting a young girl as an object of sexual desire is repulsive on its merits, and doubly so given the current social climate.  Objectifying a prepubescent girl for the sole purpose of promoting your products is blatant exploitation.  The national conversation concerning the behavior of Roy Moore should have been enough for your executives to reject this ad campaign as tasteless and inappropriate.  We are FIOS customers and are very disturbed by your choice of subject material. 

BigPimpin1
Enthusiast - Level 1

No we aren’t. She’s a girl in a swimsuit in a pool. I came to look for the song.

MrSmartyguy
Enthusiast - Level 2

Me neither... I'm not disturbed. In no way did I 'secualize' the girl. I think all of you guys who are touting that 'objectification' and 'exploitation' angle need to look to yourselves and ask 'why did my mind immediately go to sexualizing that girl in the pool?'.

My mind didn't go there. I saw a cute, pretending girl, relaxing in the family pool, when who silly brother comes along.

I really though, just came here to find out what the heck that great music is....

Now you guys ruined it. Thanks...

silverado4x4
Contributor - Level 2

You have got to be kidding, I see a young girl floating around in a pool and dont see anything wrong with it and you see something sexual lolololol. So I guess every young girl around a swimming pool with a swim suit on is wrong in your eyes? This thread is unreal and just plain stupid.

Fiona59
Enthusiast - Level 1

It is a flat out creepy commercial. Whether the ad is effective or not FIOS should really do better than that.

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Bmc3333
Enthusiast - Level 2

My guess is that you are not a parent of a young child. 

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doher091
Enthusiast - Level 1

I have to say both my husband and I looked at each other after the commercial regarding fios with the young girl in pool and said "what was that about?"  What r you trying to sell?? Very inappropriate especially in todays times. We are both retirees and are quite surprised at Verizon's lack of taste in that commercial. Please respond.